National Research Center (NRC)

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Return on Opinion: input, action and evaluation creates success.

7 Steps to Maximize Your Return on Opinion

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National Research Center (NRC) is a leading research and evaluation firm focusing on the information requirements of the public sector, including non-profit agencies, health care providers, foundations and local governments.

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Discover our Benchmarking Surveys.

The nation's preferred community survey, The NCS™; stands as the gold standard in community assessments.

CASOA™ is a unique scientific survey of older adults’ perceptions about their communities and future needs.

Community Assessment Survey for Older Adults

The NBS™ assesses local business owners’ or managers’ perspectives about the economic environment of a community or district.

The NES is a customizable, turn key survey for local governments and other organizations to assess the work climate of their employees.

The NPSS™ provides a comprehensive and accurate picture of resident opinions related to community police services.

Don't see what your looking for? Learn more about our Made To Measure Research.

We have personally utilized their services for member surveys and have been very pleased with the results. Additionally, we know that several municipalities have also used them (per our recommendation) and have had great results as well.The Colorado Municipal League

As I’ve told our City Council and Executive Staff in the past, National Research Center is one of my favorite vendors – very responsive, helpful and customer-friendly. I appreciate everything you do to make our yearly experience such an enjoyable and gratifying experience!Diann Kirby, Community Services Director, Bloomington, MN

ICMA has identified surveys for data-driven decisions as a leading practice for local governments to pursue in evaluating their performance, enhancing their communications with the community, and helping with decision making. It is proud to partner with National Research Center, Inc. to bring education and technical assistance to help you implement effective and proven data methods for your organization.International City County Management Association (ICMA)