What is a community to do to plan for its aging residents? Planning for increased numbers of older adults requires the wisdom to ask older adults themselves about their circumstances and needs.
Understanding the needs and opinions of local business is essential to effective budgeting, policymaking and planning for the future. Ensure that you get accurate answers by asking the right questions.
The nation's preferred citizen survey, The NCS™ stands as the gold standard in community assessments. Survey results provide a broad, accurate sum of community quality and resident viewpoints on local government services, policies and community livability.
Gain insight into your employees’ needs, perspectives and potential to remain with your organization and discover ways to “win the war for talent” with The NES.


We offer a broad range of research and evaluation products to assist government and nonprofit sector clients.
Our staff combines analytic and statistical expertise with a passion for community issues
and the ability to guide clients from research to action.
NRC encourages you to look beyond the data to see results. See our news page to learn how organizations from across the country are partnering with NRC to move their communities forward.


Top Ten Things Residents Want in Their Communities

– Webinar Show Notes – National Research Center, Inc. (NRC) Vice President Michelle Kobayashi reveals what community characteristics matter most to residents across the United States.   W...

Local Government Goes Viral on City Hall Selfie Day

-By Erin Dixon – Selfie sticks at the ready! Cities across the country participated in the inaugural International #CityHallSelfie Day (Aug. 15), breaking the world record for number of selfies ...

How Sunnyvale Helped 100+ Residents Displaced by Fire

– By Angelica Wedell – The Fire One Friday afternoon, a two-alarm fire overwhelmed an apartment complex in Sunnyvale, California.  Having spent all day at work or school, many residents d...