For 20 years, NRC has been at the forefront of innovation in our field. Learn more about the anniversary and NRC's contributions to the field on our blog.
The survey you trust most to deliver resident opinion has been upgraded in a big way for 2014. Click through to learn more.


We offer a broad range of research and evaluation products to assist government and nonprofit sector clients.
Our staff combines analytic and statistical expertise with a passion for community issues
and the ability to guide clients from research to action.
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The Real Winners of the Voice of the People Awards

Each year, National Research Center, Inc. (NRC) presents the Voice of the People (VOP) Awards in collaboration with the International City/County Management Association (ICMA).  As the only awards gi...

The “E’s” of Action

Six Strategies to Create Strong Government Initiatives By Tom Miller Anyone who consults for government knows the odds aren’t great that your data, conclusions or recommendations will make it direct...

Social Desirability Bias and Mode Effect

Social desirability bias, a tendency of survey respondents to answer questions in a manner that will be viewed more favorably by others, is well-documented, but the latest findings from PEW Research ...